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This is an accepted version of this page This is the latest accepted revision, reviewed on 8 December 2024. Canadian discount supermarket chain; a subsidiary of the Loblaw Companies For the eastern Nebraska and western Iowa "No Frills" chain, see No Frills Supermarkets. No Frills The banner's current logo A No Frills location in Markham, Ontario Company type Subsidiary Industry Retail ...
A year later, the number of No Name products had increased to a hundred different items and represented five percent of Loblaws sales. [48] Within months of the No Name launch, Loblaw opened a prototype No Frills store in East York. Also known as a 'box store,' since items were not individually shelved but left in their cardboard shipping ...
Real Atlantic Superstore is a Canadian supermarket chain. The chain operates in the Maritime Provinces of New Brunswick , Nova Scotia , and Prince Edward Island . It is owned by George Weston Limited through Loblaw Companies Limited , and operates under the Atlantic Wholesalers division of Loblaws.
In August 2024, Loblaw began the process of rebranding its Atlantic Superstore banner to Real Atlantic Superstore, updating the name, logo, and branding to align better with RCSS. A similar rebrand occurred simultaneously with Dominion stores in Newfoundland and Labrador , with the logo and branding updated, though keeping the Dominion name.
The Loblaw Companies banners participating in PC Express are Dominion, Fortinos, Loblaws, Maxi, No Frills, Provigo, Real Atlantic Superstore, Real Canadian Superstore, Valu-mart, Your Independent Grocer and Zehrs Markets. A service fee of $3 to $5 is added to each order, unless a customer has a PC Express Pass subscription. [4]
The current owner of the trademark, Metro Inc., which operated the Dominion banner in Ontario until 2008, has no other affiliation with the Newfoundland locations. Under Loblaw ownership, the chain has shared branding and marketing with other Loblaw operations—particularly, since August 2024, Real Atlantic Superstore and Real Canadian ...
Maxi is the Quebec equivalent of No Frills, a chain of franchised discount grocery stores outside Quebec, except that Maxi stores are owned by the company. Over 7,000 people are employed at the Maxi and Maxi & Cie stores across Quebec.
A no-frills or no frills service or product is one for which the non-essential features have been removed to keep the price low. The term " frills " originally refers to a style of fabric decoration. Something offered to customers for no additional charge may be designated as a "frill" – for example, free drinks on airline journeys, or a ...