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It is a concept of "unity without uniformity and diversity without fragmentation" [1] that shifts focus from unity based on a mere tolerance of physical, cultural, linguistic, social, religious, political, ideological and/or psychological differences towards a more complex unity based on an understanding that difference enriches human ...
In addition, cultural identity may be defined by the social network of people imitating and following the social norms as presented by the media. Therefore, instead of learning behavior and knowledge from cultural or religious groups, people may be learning social norms from the media to build on their cultural identity.
Cultural psychology is often confused with cross-cultural psychology.Even though both fields influence each other, cultural psychology is distinct from cross-cultural psychology in that cross-cultural psychologists generally use culture as a means of testing the universality of psychological processes rather than determining how local cultural practices shape psychological processes. [12]
Cultural identity can be expressed through certain styles of clothing or other aesthetic markers. Cultural identity is a part of a person's identity, or their self-conception and self-perception, and is related to nationality, ethnicity, religion, social class, generation, locality, gender, or any kind of social group that has its own distinct culture.
A prominent example of pluralism is the United States, in which a dominant culture with strong elements of nationalism, a sporting culture, and an artistic culture contained also smaller groups with their own ethnic, religious, and cultural norms. [citation needed]
Edward T. Hall, who was an American anthropologist, is considered to be the founder of cultural communication and the theory of proxemics. The theory of proxemics focuses on how individuals use space while communicating depending on cultural backgrounds or social settings. The space in between individuals can be identified in four different ranges.
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Communication is something that no one can escape and it comes in many forms. Whenever a person from one culture sends a message to be processed from a different culture, intercultural communication is present. [5] It is important to recognize when it happens to able to make wise decisions as to how the communication takes place.