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English: The British Rail 'double arrow' symbol and wordmark. The logo is coloured Flame Red, which is based on the definition in British Standard BS381C, where it is identified by the number 593 and the names Rail Red and Azo Orange. It is considered notoriously difficult to reproduce accurately on computer screens.
The logo was used widely by British Rail on trains, stations and tickets. It was also used by subsidiary companies, most notably on the funnels of Sealink ferries, where the standard image was used on the port side side, but a mirror image on the starboard side so that the top arrow always pointed to the bow of the ship.
English: The British Rail 'double arrow' logo, in white with a Flame Red background. Flame Red is based on the definition in British Standard BS381C, where it is identified by the number 593 and the names Rail Red and Azo Orange. It is considered notoriously difficult to reproduce accurately on computer screens.
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There is also a British Standard paint colour BS381C 114 called Rail Blue, which was introduced in 1964. The new British Rail double arrow symbol on locomotives (or leading vehicle, as was the case on multiple unit stock) and the vehicle number and other ancillary markings written in the Rail Alphabet typeface were other integral parts of the ...
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Front cover of the manual. The British Rail Corporate Identity Manual is a corporate identity guide created in 1965 by British Rail.It was conceived in 1964, and finished in July 1965 by British Rail's Design Research Unit, [1] and introduced British Rail's enduring double arrow logo, created by Gerald Barney and still in use today as the logo for National Rail. [2]
The Design Research Unit's 1965 rebranding of British Railways included a new logo (the double arrow), a shortened name British Rail, and the total adoption of Rail Alphabet for all lettering other than printed matter [7] including station signage, trackside signs, fixed notices, signs inside trains and train liveries.