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  2. Form and content - Wikipedia

    en.wikipedia.org/wiki/Form_and_content

    The term form refers to the work's composition, techniques and media used, and how the elements of design are implemented. It mainly focuses on the physical aspects of the artwork, such as medium, color, value, space, etc., rather than on what it communicates. [ 1 ]

  3. Elements of art - Wikipedia

    en.wikipedia.org/wiki/Elements_of_art

    Color is an element consisting of hues, of which there are three properties: hue, chroma or intensity, and value. [3] Color is present when light strikes an object and is reflected back into the eye, a reaction to a hue arising in the optic nerve. [6] The first of the properties is hue, which is the distinguishable color, like red, blue or ...

  4. Shape and form (visual arts) - Wikipedia

    en.wikipedia.org/wiki/Shape_and_form_(visual_arts)

    A form is an artist's way of using elements of art, principles of design, and media. Form, as an element of art, is three-dimensional and encloses space. Like a shape, a form has length and width, but it also has depth. Forms are either geometric or free-form, and can be symmetrical or asymmetrical.

  5. Composition (visual arts) - Wikipedia

    en.wikipedia.org/wiki/Composition_(visual_arts)

    Colors also have value; for example, yellow has a high value while blue and red have a low value. If you take a black and white picture of a colorful scene, all you are left with are the values. This important element of design, especially in painting and drawing, allows the artist to create the illusion of light through value contrast.

  6. Visual rhetoric - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric

    An aesthetic response is a viewer's direct perception with the sensory aspects of the visual, whereas with a rhetorical response, meaning is given to the visual. [10] Every part of the artifact has significance in the message being conveyed; each line, each shading, each person has a purpose. [ 10 ]

  7. Formalism (art) - Wikipedia

    en.wikipedia.org/wiki/Formalism_(art)

    Its discussion also includes the way objects are made and their purely visual or material aspects. In painting, formalism emphasizes compositional elements such as color, line, shape, texture, and other perceptual aspects rather than content, meaning, or the historical and social context. At its extreme, formalism in art history posits that ...

  8. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    Despite this, many color theorists have devised formulae, principles or guidelines for color combination with the aim being to predict or specify positive aesthetic response or "color harmony". Color wheel models have often been used as a basis for color combination guidelines and for defining relationships between colors. Some theorists and ...

  9. Typography - Wikipedia

    en.wikipedia.org/wiki/Typography

    In typesetting, color is the overall density of the ink on the page, determined mainly by the typeface, but also by the word spacing, leading, and depth of the margins. [44] Text layout, tone, or color of the set text, and the interplay of text with the white space of the page in combination with other graphic elements impart a "feel" or ...