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Aristotle acknowledged that the union between the speaker’s appearance, his reputation, and his ability to give the speech all add up to the meaning of Ethos. [7] This can be done by: Being a notable figure in the field in question, such as a college professor or an executive of a company whose business is related to the presenter's topic
Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.
Consequently people began to fear that persuasive speech would overpower truth. However, Aristotle argued that speech can be used to classify, study, and interpret speeches and as a useful skill. Aristotle believed that this technique was an art, and that persuasive speech could have truth and logic embedded within it.
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Persuasive writing is a form of written arguments designed to convince, motivate, or sway readers toward a specific point of view or opinion on a given topic. This writing style relies on presenting reasoned opinions supported by evidence that substantiates the central thesis .
1964: "Bodies upon the gears" speech by American activist and a key member in the Berkeley Free Speech Movement, Mario Savio. 1965: The American Promise by U.S. President Lyndon B. Johnson, urging the United States Congress to pass a voting rights act prohibiting discrimination in voting on account of race and color in wake of the Bloody Sunday.
Elaboration likelihood model is a general theory of attitude change.According to the theory's developers Richard E. Petty and John T. Cacioppo, they intended to provide a general "framework for organizing, categorizing, and understanding the basic processes underlying the effectiveness of persuasive communications".
Humorous Interpretation (often shortened to "HI", or "Humor") is an event in competitive middle and high school forensics leagues such as the National Christian Forensics and Communications Association and the National Speech and Debate Association. It consists of a piece from any published work, edited to fit within a 10-minute span with a 30 ...