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  2. Consumer complaint - Wikipedia

    en.wikipedia.org/wiki/Consumer_complaint

    The Complaint tablet to Ea-nāṣir may be the oldest known written customer complaint. [1] A consumer complaint or customer complaint is "an expression of dissatisfaction on a consumer's behalf to a responsible party" (London, 1980). It can also be described in a positive sense as a report from a consumer providing documentation about a ...

  3. Consumer confidence index - Wikipedia

    en.wikipedia.org/wiki/Consumer_confidence_index

    A consumer confidence index ( CCI) is an economic indicator published by various organizations in several countries. In simple terms, increased consumer confidence indicates economic growth in which consumers are spending money, indicating higher consumption. Decreasing consumer confidence implies slowing economic growth, and so consumers are ...

  4. Consumer confidence - Wikipedia

    en.wikipedia.org/wiki/Consumer_confidence

    Consumer confidence. Consumer confidence is an economic indicator that measures the degree of optimism that consumers feel about the overall state of the economy and their personal financial situation. If the consumer has confidence in the immediate and near future economy and his/her personal finance, then the consumer will spend more than save.

  5. Consumer choice - Wikipedia

    en.wikipedia.org/wiki/Consumer_choice

    t. e. The theory of consumer choice is the branch of microeconomics that relates preferences to consumption expenditures and to consumer demand curves. It analyzes how consumers maximize the desirability of their consumption (as measured by their preferences subject to limitations on their expenditures), by maximizing utility subject to a ...

  6. Loss aversion - Wikipedia

    en.wikipedia.org/wiki/Loss_aversion

    A loss of $0.05 is perceived with a much greater utility loss than the utility increase of a comparable gain. Loss aversion is a psychological and economic concept, [ 1] which refers to how outcomes are interpreted as gains and losses where losses are subject to more sensitivity in people's responses compared to equivalent gains acquired. [ 2]

  7. Consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Consumer_behaviour

    e. Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer 's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub ...

  8. Cost of poor quality - Wikipedia

    en.wikipedia.org/wiki/Cost_of_poor_quality

    Cost of poor quality. Cost of poor quality ( COPQ) or poor quality costs ( PQC) or cost of nonquality, are costs that would disappear if systems, processes, and products were perfect. COPQ was popularized by IBM quality expert H. James Harrington in his 1987 book Poor Quality Cost. [ 1] COPQ is a refinement of the concept of quality costs.

  9. Consumer price index - Wikipedia

    en.wikipedia.org/wiki/Consumer_price_index

    A consumer price index ( CPI) is a price index, the price of a weighted average market basket of consumer goods and services purchased by households. Changes in measured CPI track changes in prices over time. [1] The CPI is calculated by using a representative basket of goods and services. The basket is updated periodically to reflect changes ...