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Services marketing is a specialized branch of marketing which emerged as a separate field of study in the early 1980s, following the recognition that the unique characteristics of services required different strategies compared with the marketing of physical goods.
Design Week is a UK-based website, and formerly a weekly magazine, for the design industry. It was first published in October 1986 by Centaur Communications. [1] According to the Audit Bureau of Circulations primary circulation for 2007 was 8,074. [2] In 2011, Design Week became a digital-only publication. [3] [4]
Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.
The National Design Centre of Singapore is located in the arts, cultural, learning and entertainment district of Bras Basah–Bugis. [1] The complex is a focal point for all things design in Singapore and a space where designers and businesses can exhibit their products, exchange ideas, and even work. [ 2 ]
Elephant Design Pvt. Ltd. is a Pune based strategic design & innovation consultancy, founded in 1989 by graduates from the National Institute of Design [1] in India. Elephant has offices in India & Singapore.
IDEO (/ ˈ aɪ d i oʊ /) is a design and consulting firm with offices in the U.S., England, and China. It was founded in Palo Alto, California, in 1991. [6] [7] [8] The company's 500 staff uses a design thinking approach to design products, services, environments, brands, and digital experiences.
Alcatel-Lucent. Bell Labs is the research and development subsidiary of Alcatel-Lucent founded by Alexander Graham Bell in 1925. [18] The Hoffman Agency created a campaign around the Big Bang Bash, [19] an event honoring the 50th anniversary of the research [20] providing the first tangible evidence of "cosmic microwave background (CMB) radiation" — proving the Big Bang. [21]
dwp | Design Worldwide Partnership provides architectural and interior design services across Asia, Europe and the Middle East. Founded in Thailand in 1994, DWP grew to a consortium that was launched in 2001, as a partnership of design businesses on across Asia and The Middle East with offices in such countries as Vietnam, Malaysia, UAE, Bahrain, Thailand, Singapore, Hong Kong.