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2. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   Sales forces also play an important role in CRM, as maximizing sales effectiveness and increasing sales productivity is a driving force behind the adoption of CRM software. Some of the top CRM trends identified in 2021 include focusing on customer service automation such as chatbots, hyper-personalization based on customer data and insights ...

3. eCRM - Wikipedia

   en.wikipedia.org/wiki/ECRM

   In doing so, new organizational forms as well as technologies were used, eventually resulting in what we know as customer relationship management. [citation needed] The main difference between CRM and e-CRM is that the first does not acknowledge the use of technology, where the latter uses information technology (IT) in implementing RM ...

4. Close range marketing - Wikipedia

   en.wikipedia.org/wiki/Close_Range_Marketing

   Close range marketing, commonly referred to as CRM, is a form of proximity marketing.Close Range Marketing is an emerging technology that allows businesses to both promote goods and services and involve their customers in interacting with the business.

5. Customer experience - Wikipedia

   en.wikipedia.org/wiki/Customer_experience

   According to Das [54] (2007), customer relationship management (CRM) is the "establishment, development, maintenance and optimization of long-term mutually valuable relationships between consumers and organizations". The official definition of CRM by the Customer Relationship Management Research Center is "a strategy used to learn more about ...

6. Social CRM - Wikipedia

   en.wikipedia.org/wiki/Social_CRM

   [4] [5] Social CRM enables companies to track a customer's social influence and source data from conversations occurring outside of formal, direct communication. Social CRM also allows companies to keep a full audit history of all customer interactions, regardless of social channel they choose to use, available to all customer care employees. [6]

7. 12 Reasons Why Project Management Is Important - AOL

   www.aol.com/12-reasons-why-project-management...

   3. Better Productivity. Project management is important because it ensures there’s a proper plan that outlines a clear focus and objectives to allow the team to execute on strategic goals.