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  2. Evaluation measures (information retrieval) - Wikipedia

    en.wikipedia.org/wiki/Evaluation_measures...

    Measuring the effectiveness of IR systems has been the main focus of IR research, based on test collections combined with evaluation measures. [5] A number of academic conferences have been established that focus specifically on evaluation measures including the Text Retrieval Conference (TREC), Conference and Labs of the Evaluation Forum (CLEF ...

  3. Track your metrics: Use analytics tools to track your KPIs over time. Analyze your data : Identify trends, patterns, and areas for improvement. Get smarter : with your findings, fine-tune your ...

  4. Sales effectiveness - Wikipedia

    en.wikipedia.org/wiki/Sales_Effectiveness

    The purpose of sales force effectiveness is to increase company revenues through increased customer acquisition, product/service sales, and up-selling/cross-selling additional products and services. The purpose of sales force effectiveness metrics is "to measure the performance of a sales force and of individual salespeople."

  5. Marketing accountability - Wikipedia

    en.wikipedia.org/wiki/Marketing_accountability

    Outcome performance indicators are called Effectiveness Metrics; Effectiveness combined with costs is called Efficiency (effectiveness per dollar spent). [ 1 ] According to the Common Language Marketing Dictionary, Marketing accountability refers to the use of metrics to link a firm's marketing actions to financially relevant outcomes and ...

  6. Marketing effectiveness - Wikipedia

    en.wikipedia.org/wiki/Marketing_effectiveness

    Marketing effectiveness is the measure of how effective a given marketer's ... Neil T., Pfeifer, Phillip E. and Reibstein, David J., Marketing Metrics: 50+ Metrics ...

  7. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  8. Performance measurement - Wikipedia

    en.wikipedia.org/wiki/Performance_measurement

    Neely et al. use a more operational retrospective focus—"the process of quantifying the efficiency and effectiveness of past actions". [ 4 ] In 2007 the Office of the Chief Information Officer in the USA defined it using a more evaluative focus—"Performance measurement estimates the parameters under which programs, investments, and ...

  9. Precision and recall - Wikipedia

    en.wikipedia.org/wiki/Precision_and_recall

    In pattern recognition, information retrieval, object detection and classification (machine learning), precision and recall are performance metrics that apply to data retrieved from a collection, corpus or sample space. Precision (also called positive predictive value) is the fraction of relevant instances among the retrieved instances. Written ...