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Domain-based Message Authentication, Reporting and Conformance (DMARC) is an email authentication protocol. It is designed to give email domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing .
DMARC provides the ability for an organisation to publish a policy that specifies which mechanism (DKIM, SPF, or both) is employed when sending email from that domain; how to check the From: field presented to end users; how the receiver should deal with failures—and a reporting mechanism for actions performed under those policies.
However, a strict DMARC policy may block legitimate emails sent through a mailing list or forwarder, as the DKIM signature will be invalidated if the message is modified, such as by adding a subject tag or footer, and the SPF check will either fail (if the forwarder didn't change the bounce address) or be aligned with the mailing list domain ...
Email authentication, or validation, is a collection of techniques aimed at providing verifiable information about the origin of email messages by validating the domain ownership of any message transfer agents (MTA) who participated in transferring and possibly modifying a message.
To implement BIMI, companies need a valid DMARC DNS record with a policy of either quarantine or reject, an exact square logo for the brand in SVG Tiny P/S format, [3] and a DNS TXT record for the domain indicating the URI location of the SVG file.
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A TXT record (short for text record) is a type of resource record in the Domain Name System (DNS) used to provide the ability to associate arbitrary text with a host or other name, such as human readable information about a server, network, data center, or other accounting information.
In some related but distinct contexts, the term AAA has been used to refer to protocol-specific information. For example, Diameter uses the URI scheme AAA, which also stands for "Authentication, Authorization and Accounting", as well as the Diameter-based Protocol AAAS, which stands for "Authentication, Authorization and Accounting with Secure Transport". [4]