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A standard channel letter is a three-dimensional graphic sign element. Its channel is fabricated from sheet metal, most often aluminum since it will not rust. A flat sheet of aluminum is typically cut on a table by a computer-controlled router, laser, or water jet, based on a vector-based art file (.cdr, .eps, .ai, .scv, .sci, or .fs).
Signage is the design or use of signs and symbols to communicate a message. [1] [2] Signage also means signs collectively or being considered as a group. [3] The term signage is documented to have been popularized in 1975 to 1980. [2] Signs are any kind of visual graphics created to display information to
Fastsigns International Inc. (stylized as FASTSIGNS) is the franchisor of Fastsigns centers which provide custom sign and graphics products. [1]There are currently over 700 Fastsigns locations worldwide in United States, Canada, the U.K., the Cayman Islands, Mexico, Saudi Arabia, [2] the UAE, Chile and Australia (where centers operate under the name Signwave).
The most commonly used material is a heavy weight vinyl known as PVC (polyvinyl chloride). The weights of the different banner substrates range from as light as 9 ounces per square yard (310 g/m 2) to as heavy as 22 oz/sq yd (750 g/m 2), and may be double- or single-sided.
Outdoor advertising or out-of-home (OOH) advertising includes public billboards, wallscapes, and posters seen while "on the go". OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative. [1] Advertisements are commonly placed by large companies like JCDecaux and Clear Channel Outdoor.
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