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A movement is underway to move from the current standard of served impressions, to a new standard of viewable impressions. [5] [6] [7] The Interactive Advertising Bureau (IAB), Association of National Advertisers (ANA), and the American Association of Advertising Agencies (4A’s) have joined forces in an initiative called 3MS (Making Measurement Make Sense), with the purpose of better ...
A 2022 law signed by California Gov. Gavin Newsom aimed at protecting young people online likely violates the First Amendment of the Constitution, a panel of the U.S. Ninth Circuit Court of ...
Among 260 mass market consumer software license agreements which existed in both 2003 and 2010: [5] median and mean Flesch scores were 33 in both years, with a range from 14 to 64 in 2003, and from 15 to 55 in 2010 (where over 60 is considered readable by consumers)
Microsoft, LLC, held a forum selection clause in an online membership agreement was consented to when the user clicked the "I agree" symbol of the agreement in order to proceed with registration. In A.V., et al. v iParadigms, LLC , Judge Claude M. Hilton granted summary judgment on the students' complaint in favor of iParadigms/ Turnitin ...
A bill that failed last year in the California Legislature would have made social media companies liable for up to $250,000 in damages if they knowingly promoted features that could harm children ...
The News/Media Alliance, an industry advocacy group, of which the Los Angeles Times is a member and on the board of which sits California Times President Chris Argentieri, has pushed for changes ...
With the development of the first ad servers in 1995–1996 the assumption was that a requested ad was always available to the viewer of a requested web page. This allowed for the utilization of the server log file for collection of metadata to deliver a metric called the Online Impression that in traditional media meant an impression on a viewer.
A first-of-its-kind bill in California would prohibit social media websites and apps from sending children “addictive” material without the consent of a parent or guardian.