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The company was founded in 1960 by Jheri Redding and Paula Kent, thus the name, "Red-ken."Redken pioneered the "Scientific Approach to Beauty," and revolutionized the professional salon business by introducing the concept of protein reconditioning and developing new protein based products, which they patented.
Having adopted his unusual nickname along the way, he founded Jheri Redding Products Company in 1956, selling a cream rinse he developed. He later co-founded three other major national hair care companies, Redken in 1960, Jhirmack in 1968, and in 1979, Nexxus, which he said stood for "Nature and Earth United With Science." From the beginning of ...
In 1957, Revlon acquired Knomark, a shoe-polish company, and sold its shoe-polish line Esquire Shoe Polish in 1969. Other acquisitions, such as Ty-D-Bol, the maker of toilet cleansers, and a 27 percent interest in the Schick electric shaver company, were soon discarded. Evan Picone, a women's sportswear manufacturer with a price tag of $12 ...
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