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In 2018, Moose released a digital-first series to support the launch of Treasure X, a 2D series which continued for three years on YouTube. [26] In 2019, Moose launched more animated content for their Goo Jit Zu toy line, which gained over 120 million views on the five mini movies that have followed by November 2021.
On January 25, 2024, the Australian toy manufacturer Moose Toys announced it had partnered with American YouTuber and philanthropist Jimmy Donaldson, known online as MrBeast, to create a toy line. [1] Shortly after the announcement, both the CEO of Moose Toys, Paul Solomon, and Donaldson released statements supporting the partnership.
Crossbows and Catapults, also known as Battlegrounds, is a game of physical skill first released in 1983.It has since been published by several different game publishers including Lakeside, Alga (), Base Toys, Tomy and currently Moose Toys (under the name Battlegrounds Crossbows and Catapults).
In August 2014, Moose Toys built brand awareness with their Shopkins short cartoon videos on their YouTube channel Shopkins World (now known as MooseTube Squad to promote other toys by Moose), [4] but it was the YouTube videos of consumers unwrapping and playing with the toys that helped bring the line to mainstream prominence.
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The Trash Pack was a brand of collectible toys produced by Moose Toys, first launched in 2011. [1] The toys were released in series, all with their own specific themes, and there are seven series in all. Along with the individual toys, the line also includes other merchandise, such as video games, activity books and sticker albums.
2010 marked the first relaunch of Mighty Beanz. From 2010 through 2012 Moose would launch a total of five more series of Mighty Beanz. Though, series 3 would mark the last series to be released in countries like the United States as series 4 and series 5 could only be found in Australia and a few other countries, making it more difficult for collectors to obtain certain Beanz.
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