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Phil Singleton is an American author, web designer and Internet marketing consultant who assists small businesses. He is the co-author of SEO for Growth and The Small Business Owner’s Guide To Local Lead Generation. [1] [2]
In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.
Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.
Small business owners, independent contractors and gig workers soon will be getting 1099-K tax forms if they used any payment platform on which they had at least $5,000 in business transactions in ...
Many small business owners put in long hours to help their ideas prove fruitful, a phenomenon called sweat equity. According to a New York Enterprise Report cited by SCORE, 33 percent of small ...
Organizing for content marketing. This figure depicts how companies organize to create content in harmony. Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [1]
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