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  2. Value-based pricing - Wikipedia

    en.wikipedia.org/wiki/Value-based_pricing

    Value-based price, also called value-optimized pricing or charging what the market will bear, is a market-driven pricing strategy which sets the price of a good or service according to its perceived or estimated value. [1]

  3. Values-based innovation - Wikipedia

    en.wikipedia.org/wiki/Values-based_innovation

    The values-based view is not to be confused with the ‘value-based view’ in business management or innovation studies. While the term value refers to the aim of maximizing a company's financial value, which follows from the shareholder value paradigm, values refer to the subjective notions of the desirable, expressed as beliefs, attitudes ...

  4. Strategic competitiveness - Wikipedia

    en.wikipedia.org/wiki/Strategic_competitiveness

    Value-creating strategy. Strategic competitiveness is accomplished when a firm successfully integrates a value-creating strategy. [1] The key to having a complete value-creating strategy is to adopt a holistic approach that includes business strategy, financial strategy, technology strategy, marketing strategy and investor strategy. [2]

  5. Strategy+Business - Wikipedia

    en.wikipedia.org/wiki/Strategy+Business

    Full issues of strategy+business appear in print and digital form every quarter, and other original material is published daily on its website. Joel Kurtzman, formerly editor-in-chief of the Harvard Business Review and a business editor and columnist at The New York Times — together with a group of partners at Booz & Company, which was then ...

  6. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  7. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1] [2] It is part of a company's overall marketing strategy which differentiates its brand and fully positions it in ...

  8. Resource-based view - Wikipedia

    en.wikipedia.org/wiki/Resource-based_view

    In addition to the resource-based views, value-based views provide an additional way to create organizational management links between employees at a company, based on their core values and beliefs. [25] The steps to a values-based view of strategy are: Fundamental Values or Beliefs; Design Management Practices That Reflect and Embody These Values

  9. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    [10] [12] [13] Critical analysis done separately for cost leadership strategy and differentiation strategy identifies elementary value in both strategies in creating and sustaining a competitive advantage. Consistent and superior performance over competition could be reached with stronger foundations in the event “hybrid strategy” is adopted.