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  2. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    Amazon was not the first merchant to offer an affiliate program, but its program was the first to become widely known and serve as a model for subsequent programs. [10] [11] In February 2000, Amazon announced that it had been granted a patent [12] on components of an affiliate program. The patent application was submitted in June 1997, which ...

  3. Amazon (company) - Wikipedia

    en.wikipedia.org/wiki/Amazon_(company)

    Worldwide, Amazon has "over 900,000 members" in its affiliate programs. [86] In the middle of 2014, the Amazon Affiliate Program is used by 1.2% of all websites and it is the second most popular advertising network after Google Ads. [87] It is frequently used by websites and non-profits to provide a way for supporters to earn them a commission ...

  4. ShopBack - Wikipedia

    en.wikipedia.org/wiki/ShopBack

    It allows online shoppers to receive a small percentage of their purchases on the platform, paid for through affiliate programs by the merchant. The platform also provides coupons, voucher codes, product comparison, QR code payment, [2] and most recently, buy-now-pay-later. [3] It has 30 million users. [3]

  5. Affiliate network - Wikipedia

    en.wikipedia.org/wiki/Affiliate_network

    For merchants, affiliate network services and benefits may include tracking technology, reporting tools, payment processing, and access to a large base of publishers. For affiliates, services and benefits can include simplifying the process of registering for one or more merchant affiliate programs, reporting tools, access to product API's and ...

  6. Amazon Pay - Wikipedia

    en.wikipedia.org/wiki/Amazon_Pay

    Amazon Pay Express is a payments processing service for simple e-commerce use cases on websites. It is built on Amazon Pay but without requiring a full e-commerce integration, [7] it can be used to create a button that can be copied and pasted onto a website or added via a WordPress plug-in. [8] It is best suited for merchants selling a small number of products with a single item in each order ...

  7. Cost per action - Wikipedia

    en.wikipedia.org/wiki/Cost_per_action

    Pay per lead (PPL) is a form of cost per acquisition, with the "acquisition" in this case being the delivery of a lead. Online and Offline advertising payment model in which fees are charged based solely on the delivery of leads. In a pay per lead agreement, the advertiser only pays for leads delivered under the terms of the agreement.

  8. Advertising revenue - Wikipedia

    en.wikipedia.org/wiki/Advertising_revenue

    YouTube's monetization system (logo pictured) is one of the most prominent sources of advertising revenue online. Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content.

  9. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click (PPC) has an advantage over cost-per-impression in that it conveys information about how effective the advertising was. Clicks are a way to measure attention and interest. If the main purpose of an ad is to generate a click, or more specifically drive traffic to a destination, then pay-per-click is the preferred metric.