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Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...
Geaney, [21] in writing about ming (names) in early Chinese reveals that ideographic writing systems present some difficulty for the idea of logocentrism, and that even Derrida wrote of Chinese writing in an ambivalent way, assuming firstly that "writing has a historical telos in which phonetic writing is the normal 'outcome'", [22] but also ...
Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.
Egyptian hieroglyphs, examples of logograms. In a written language, a logogram (from Ancient Greek logos 'word', and gramma 'that which is drawn or written'), also logograph or lexigraph, is a written character that represents a semantic component of a language, such as a word or morpheme.
Logos (plural: logoi) is logical appeal or the simulation of it, [6]: 38 and the term logic is derived from it. It is normally used to describe facts and figures that support the speaker's claims or thesis. There are also more traditional forms of logical reasoning, such as syllogisms and enthymemes.
For example, as well as having an official seal, and the Texas Longhorns logo, the University of Texas at Austin uses a "UT" monogram (in the same color as the Longhorns logo, burnt orange). The New York Yankees baseball team also uses a monogram on their ball cap insignia.
A logo may appear in the infobox of the main article on the subject the logo represents. For example, the main company logo may appear in the main article about the company, the main school logo in the main article about the school, and the main sports team logo in the main article about the sports team, but a school logo and a school sports ...
Now widely copied, the influence of Hughes' illustration style can be seen in advertising, on covers for mass-market women's paperbacks, children's books and editorial illustrations worldwide. Roger Sabin, writing for Eye magazine, has called Hughes “one of the most successful and prolific designer/illustrators of the past 20 years”. [4]