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  2. Commercial diplomacy - Wikipedia

    en.wikipedia.org/wiki/Commercial_diplomacy

    [10] [11] It is "the work of diplomatic missions in support of the home country's business and finance sectors and includes the promotion of inward and outward investment, as well as trade". [12] Commercial diplomacy thus includes "all aspects of business support and promotion" including investment, tourism, R&D, and intellectual property. [13]

  3. Compellence - Wikipedia

    en.wikipedia.org/wiki/Compellence

    Compellence is a form of coercion that attempts to get an actor (such as a state) to change its behavior through threats to use force or the actual use of limited force. [1] [2] [3] Compellence can be more clearly described as "a political-diplomatic strategy that aims to influence an adversary's will or incentive structure.

  4. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  5. Economic diplomacy - Wikipedia

    en.wikipedia.org/wiki/Economic_diplomacy

    Economic diplomacy is a form of diplomacy that uses the full spectrum of economic tools of a state to achieve its national interests. [1] The scope of economic diplomacy can encompass all of the international economic activities of a state, including, but not limited to, policy decisions designed to influence exports, imports, investments, lending, aid, free trade agreements, among others.

  6. Public diplomacy - Wikipedia

    en.wikipedia.org/wiki/Public_diplomacy

    Film, television, music, sports, video games and other social/cultural activities are seen by public diplomacy advocates as enormously important avenues for otherwise diverse citizens to understand each other and integral to the international cultural understanding, which they state is a key goal of modern public diplomacy strategy.

  7. Delaying tactic - Wikipedia

    en.wikipedia.org/wiki/Delaying_tactic

    A delaying tactic or delay tactic is a strategic device sometimes used during business, diplomatic or interpersonal negotiations, in which one party to the negotiation seeks to gain an advantage by postponing a decision. [1] [2] Someone uses a delaying tactic when they expect to have a stronger negotiating position at a later time.

  8. Diplomacy - Wikipedia

    en.wikipedia.org/wiki/Diplomacy

    Diplomacy is the main instrument of foreign policy which represents the broader goals and strategies that guide a state's interactions with the rest of the world. International treaties, agreements, alliances, and other manifestations of international relations are usually the result of diplomatic negotiations and processes.

  9. Coercion (international relations) - Wikipedia

    en.wikipedia.org/wiki/Coercion_(international...

    [3] [2] One influential typology of coercion distinguishes between strategies to punish an adversary, raise the risk for an adversary, or deny the adversary from achieving their objectives. [ 3 ] [ 2 ] Successful instances of coercive diplomacy in one case may have a deterrent effect on other states, [ 6 ] [ 7 ] [ 3 ] whereas a reputation for a ...