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  2. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Good keywords are closely related to the subject of the website. Most search engines use an internal quality system to check website relevance related to possible keywords, a non-relevant keyword is unlikely to rank well for a website. [3] Good keywords that are highly competitive are less likely to rank at the top.

  3. Semrush - Wikipedia

    en.wikipedia.org/wiki/Semrush

    The keyword research tool provides various data points on each keyword. [7] The platform also collects information about online keywords gathered from Google and Bing search engines. [ 8 ] [ 9 ] It was released by Boston -based company Semrush Inc, founded by Oleg Shchegolev and Dmitri Melnikov.

  4. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

  5. AOL Search FAQs - AOL Help

    help.aol.com/articles/aol-search-faqs

    Keyword queries. Keywords are the building blocks of web queries. These are simple words such as the following: • Pizza • Chicago • Baseball • Puppies. Typing a basic keyword in a search box prompts the search engine to scan its index for websites containing that keyword. It then delivers the top results, considering relevance and ...

  6. Search engine results page - Wikipedia

    en.wikipedia.org/wiki/Search_engine_results_page

    The organic search results, queries, and advertisements are the three main components of the SERP, However, the SERP of major search engines, like Google, Yahoo!, Bing, and Sogou may include many different types of enhanced results (organic search, and sponsored) such as rich snippets, images, maps, definitions, answer boxes, videos or suggested search refinements.

  7. Keyword Services Platform - Wikipedia

    en.wikipedia.org/wiki/Keyword_Services_Platform

    The Keyword Services Platform (KSP) is a keyword research tool available through Microsoft adCenter, ... Position CTR CPC Online bank 42 2915 3 0.014 1.325

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