Search results
Results from the WOW.Com Content Network
Levi Strauss (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. [1] [2]
Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
Strauss agreed, and on May 20, 1873, US Patent No. 139,121 for "Improvements in fastening pocket openings" was issued in the name of Jacob W. Davis and Levi Strauss and Company. [8] That same year, Davis started sewing a double orange threaded stitched design onto the back pocket of the jeans to distinguish them from those made by his ...
Strauss accepted Davis's offer, [13] and the two men received US patent No. 139,121 for an "Improvement in Fastening Pocket-Openings" on May 20, 1873. [14] The classic label for Levi 501 jeans. Davis and Strauss experimented with different fabrics. An early attempt was brown cotton duck, a bottom-weight fabric.
The late Yves Saint Laurent often said he wished he’d invented blue jeans; for Karl Lagerfeld, it was the white shirt. When WWD asked designers from around the world during the recent round of ...
Levi Strauss (1829–1902) was founder of the first company to manufacture blue jeans. Levi Strauss or Lévi-Strauss may also refer to: People.
For one, the metal rivets around the pockets serve to secure the pants' common stress points, making for more durable workwear since they were patented by Levi Strauss & Co. in 1873.
Voter-turnout efforts have a long history at apparel maker and retailer Levi Strauss & Co. In the early days of the company, its eponymous founder closed his store in California and gave his ...