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  2. Negative campaigning - Wikipedia

    en.wikipedia.org/wiki/Negative_campaigning

    Some research suggests negative campaigning is the norm in all political venues, mitigated only by the dynamics of a particular contest. [16] Lee Atwater , best known for being an advisor to presidents Ronald Reagan and George H. W. Bush , also pioneered many negative campaign techniques seen in political campaigns today.

  3. Campaign advertising - Wikipedia

    en.wikipedia.org/wiki/Campaign_advertising

    Political science research generally finds negative advertisement (which has increased over time) [30] to be ineffective both at reducing the support and turnout for the opponent. [31] A 2021 study in the American Political Science Review found that television campaign ads do affect election outcomes, in particular in down-ballot races. [32]

  4. Attack ad - Wikipedia

    en.wikipedia.org/wiki/Attack_ad

    Attack ads often form part of negative campaigning or smear campaigns, and in large or well-financed campaigns, may be disseminated via mass media. An attack ad will generally unfairly criticize an opponent's political platform , usually by pointing out its faults.

  5. Inside the secret battle to stop No Labels

    www.aol.com/news/inside-secret-battle-stop-no...

    WASHINGTON — Once upon a time, before the multimillion-dollar negative campaigns and allegations of running “a conspiracy to commit extortion, voter intimidation, and other criminal behavior ...

  6. Why are negative ads so effective in political campaigns ...

    www.aol.com/news/why-negative-ads-effective...

    Viewers like to complain about the outrageous, demagogic and disingenuous negative television ads. But media gurus know these ads are effective.

  7. Are campaigns just political propaganda? | Letters to the ...

    www.aol.com/news/campaigns-just-political...

    ‘We need to stop this crazy spending and inundation of in-your-face ads,’ a letter writer says. | Letters

  8. Stand by Your Ad provision - Wikipedia

    en.wikipedia.org/wiki/Stand_by_Your_Ad_provision

    The "Stand By Your Ad" provision (SBYA) of the Bipartisan Campaign Reform Act (BCRA, also known as the McCain–Feingold Act), enacted in 2002, requires candidates in the United States for federal political office, as well as interest groups and political parties supporting or opposing a candidate, to include in political advertisements on television and radio "a statement by the candidate ...

  9. Smear campaign - Wikipedia

    en.wikipedia.org/wiki/Smear_campaign

    A smear campaign is an intentional, premeditated effort to undermine an individual's or group's reputation, credibility, and character. [4] Like negative campaigning, most often smear campaigns target government officials, politicians, political candidates, and other public figures. [5]