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An all-inclusive resort is a holiday resort that generally includes, in the price of booking a stay, lodging, unlimited food and drink, alcoholic drinks, entertainment, and other recreational activities like sports or watersports. [1] They are often located in warmer regions of the world, particularly in the Mediterranean, Mexico and the Caribbean.
Dynamic packaging is a method that is becoming increasingly used in package holiday booking procedures that enables consumers to build their own package of flights, accommodation, and rental car instead of a pre-defined packages. [4] Dynamic packaging allows guests to create their own vacation, similar to a private or custom tour.
Atlas Hospitality was founded in 1996 by Mohamed Berrada who was then CEO of national flag carrier Royal Air Maroc. [2] In 2005, Kamal Bensouda was named CEO of the group. [3] The group expanded its ownership of hotels from two units to 19 and became the second largest hotel operator in Morocco.
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Other resorts in north Morocco are also very popular. [14] Casablanca is the major cruise port in Morocco, and has the best developed market for tourists in Morocco. [9] As of 2006, activity and adventure tourism in the Atlas and Rif Mountains are the fastest growth area in Moroccan tourism.
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