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Monarch was an automobile marque produced by Ford Canada from 1946 through 1957 and from 1959 to 1961. The Monarch was marketed as its own brand of car rather than as a Ford, with its own model names which included Richelieu, Lucerne and Sceptre.
There were two unique-to-Canada variants of the plexiglass roof: the 1954 Meteor Rideau Skyliner (production 9,764), and the even more rare 1954 Monarch Lucerne Sun Valley (production 200 est.). Meteor was a stand-alone marque sold though Mercury dealerships. Correspondingly, the Monarch was a stand-alone marque that was sold through Ford ...
From 1946 to 1957, to attract buyers of medium-price vehicles, Ford of Canada marketed the Monarch brand in their dealership network. Using much of the body and trim of the Mercury, Monarch was a three-model line with the Richelieu, Lucerne and Sceptre matching the Mercury Monterey, Montclair, and Park Lane, respectively.
The Meteor name was selected for a new vehicle introduced in the Mercury line, the intermediate sized Mercury Meteor, beginning in 1962, and the entire Mercury line had already been dropped down in price (moving closer to the niche previously served by the Meteor brand in Canada) due to slow Mercury sales and the discontinuation of the Edsel brand.
Alongside the creation of the Monarch and Meteor sub-brands, Ford of Canada introduced trucks to the Mercury division. At the time, few rural communities offered both the Ford and Lincoln-Mercury dealership networks, miniminizing model overlap and allowing for greater coverage for potential truck buyers.
The Mercury Grand Monarch Ghia was offered from 1975 to 1976, marketed as the highest-trim version of the Monarch. Adopting many features shared with the larger Marquis and Grand Marquis , the Grand Monarch Ghia offered a sophisticated central hydraulic power system and four-wheel disc brakes not used on the standard Monarch or Granada.
Meteor: 1961 1963 2 Full-size (1961), mid-size (1962–1963) S-55: 1962 1967 2 Full-size Marauder: 1963 2004 3 High performance version full-size car Cyclone: 1964 1971 5 Mid-range muscle car Cougar: 1967 2002 8 Pony car (1967–1973), personal luxury car (1974–1997), sports compact (1999–2002) Marquis: 1967 1986 4 Entry-level full-size ...
The Meteor Rideau is a full-size automobile which was produced by Ford Motor Company of Canada under its Meteor brand. [1] It was produced from 1954 until 1961 [ 2 ] and from 1965 until 1976. It was named for the Rideau River , a river which drains into the Ottawa River in the Canadian capital, Ottawa .