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Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) ' word, speech ' and τύπος (túpos) ' mark, imprint ') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.
The Chi-Rho, a monogram of the first two letters of the Greek word for Christ A monogram is a motif made by overlapping or combining two or more letters or other graphemes to form one symbol . Monograms are often made by combining the initials of an individual or a company, used as recognizable symbols or logos .
In North America, the letter size is typically 8.5 x 11 inches (215 x 280 mm). Although modern technology makes letterheads very easy to imitate, they continue to be used as evidence of authenticity. [ 2 ] [ 3 ]
The first Wikipedia logo. In January 2001, Jimmy Wales used the flag of the United States as a placeholder logo for Wikipedia's UseModWiki instance. [4] Wikipedia's first true logo was an image originally submitted by Bjørn Smestad – under the username Bjornsm – for a Nupedia logo competition which took place in 2000. [5]
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A wordmark logo (also called a lettermark or a lettermark logo) is a type of logo, not a type of wordmark, which consists of just text set in a particular style, such as a typeface or color, without other graphical features. [5] For example, the SONY logo contains only the name in uppercase, set in a particular typeface. [6]
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