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Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
Ben Davis is an American workwear brand, founded in 1935, in San Francisco, California with headquarters in San Rafael, California.The company founder, Ben Davis' grandfather, Jacob Davis was the inventor of the original Levi's riveted jeans, and partnered with Levi Strauss in 1871 to mass-produce blue jeans. [1]
Dockers is an American brand of garments and other accessories from Levi Strauss & Co. Levi Strauss & Co., then specializing in denim, introduced the Dockers brand in 1986. Dockers became a leading brand of business casual clothing for men under the leadership of Bob Siegel. [1]
Fuerza Unida was founded in 1990 by former employees of Levi Strauss & Co., protesting the sudden closure of the company's San Antonio plant and shifting of labor overseas to Costa Rica. This resulted in loss of employment by 1,250 Mexican and Mexican-American women.
Levi Strauss (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. [1] [2]
Until 1995, Designs, Inc operated exclusively in Levi Strauss & Co. branded apparel mall and outlet stores. In May 2002, Designs, Inc. acquired the Casual Male Big & Tall chain of stores at a bankruptcy auction. At the time, Casual Male was the largest specialty retailer of men's clothing in the U.S. big and tall market.
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