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  2. Whole product - Wikipedia

    en.wikipedia.org/wiki/Whole_product

    In marketing, the whole product concept is the third iteration of a model originally developed by Philip Kotler, a professor at the Kellogg School of Management at Northwestern University. In his book entitled “Marketing Management” Kotler drew attention to the fact that consumers purchase more than the core product itself. And ...

  3. Product structure modeling - Wikipedia

    en.wikipedia.org/wiki/Product_Structure_Modeling

    When combining the activities with the concepts of the product structure model it will result in a process-data diagram. This diagram displays the steps which need to be taken within the process of product structure modeling together with the deliverables, at the right side, which are outcomes of these activities.

  4. V-model - Wikipedia

    en.wikipedia.org/wiki/V-Model

    The V-model falls into three broad categories, the German V-Modell, a general testing model, and the US government standard. [2] The V-model summarizes the main steps to be taken in conjunction with the corresponding deliverables within computerized system validation framework, or project life cycle development. It describes the activities to ...

  5. Capability Maturity Model - Wikipedia

    en.wikipedia.org/wiki/Capability_Maturity_Model

    The full representation of the Capability Maturity Model as a set of defined process areas and practices at each of the five maturity levels was initiated in 1991, with Version 1.1 being published in July 1993. [3] The CMM was published as a book [4] in 1994 by the same authors Mark C. Paulk, Charles V. Weber, Bill Curtis, and Mary Beth Chrissis.

  6. Capability Maturity Model Integration - Wikipedia

    en.wikipedia.org/wiki/Capability_Maturity_Model...

    Capability Maturity Model Integration (CMMI) is a process level improvement training and appraisal program. Administered by the CMMI Institute , a subsidiary of ISACA , it was developed at Carnegie Mellon University (CMU).

  7. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  8. Technology adoption life cycle - Wikipedia

    en.wikipedia.org/wiki/Technology_adoption_life_cycle

    Say that a node v in a graph has d neighbors: then v will adopt product A if a fraction p of its neighbors is greater than or equal to some threshold. For example, if v's threshold is 2/3, and only one of its two neighbors adopts product A, then v will not adopt A. Using this model, we can deterministically model product adoption on sample ...

  9. Core product - Wikipedia

    en.wikipedia.org/wiki/Core_product

    The augmented product consists of the measures taken to help the consumer put the actual product to use. [1] By using a mixture of the three levels of product in research and development, business firms can better understand their customers, better position themselves in the market and create a more successful product. [5]