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West Coast Choppers (WCC) is a brand that began selling screen-printed T-shirts and stickers with the company's Iron cross/Maltese cross logo while founder and "master marketer" [2] Jesse James was finishing high school, packaging the accoutrements of the chopper lifestyle long before any actual West Coast Choppers customs had been ordered or sold.
In early 2021 Walmart brought on high-end fashion designer Brandon Maxwell as Creative Director to oversee two of the company's in-house elevated fashion brands, Free Assembly and Scoop. Free ...
Sam's Choice, originally introduced as Sam's American Choice in 1991, is a retail brand in food and selected hard goods. Named after Sam Walton, founder of Walmart, Sam's Choice forms the premium tier of Walmart's two-tiered core corporate grocery branding strategy that also includes the larger Great Value brand of discount-priced staple items.
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Mainstream motorcycle magazines refused to run his articles and ads, so he started his own publication called Choppers, which featured articles on extending forks, custom sissy bars, etc. It was a small, black and white publication that ran from 1967 to 1970, and was the first magazine ever to exclusively feature custom motorcycles, or choppers ...
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Riders in traffic at the 2008 Black Bike Week. During the 1960s and 1970s, many black motorcyclists visited Atlantic Beach, South Carolina, some riding Harley-Davidsons, but also riding many Japanese Hondas, Kawasakis, Suzukis, and Yamahas, which, along with race, distinguished them as riders from the white event's participants who preferred the Harley-Davidsons. [3]
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