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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Pathos (plural: pathea) is an appeal to the audience's emotions. [6]: 42 The terms sympathy, pathetic, and empathy are derived from it. It can be in the form of metaphor, simile, a passionate delivery, or even a simple claim that a matter is unjust. Pathos can be particularly powerful if used well, but most speeches do not solely rely on pathos.

  3. Kairos - Wikipedia

    en.wikipedia.org/wiki/Kairos

    Kairos is, for Aristotle, the time and space context in which the proof will be delivered. Kairos stands alongside other contextual elements of rhetoric: The Audience, which is the psychological and emotional makeup of those who will receive the proof; and To Prepon, which is the style with which the orator clothes the proof.

  4. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    Pathos (/ ˈ p eɪ θ ɒ s /, US: / ˈ p eɪ θ oʊ s /; pl. pathea or pathê; Ancient Greek: πάθος, romanized: páthos, lit. ' suffering or experience ') appeals to the emotions and ideals of the audience and elicits feelings that already reside in them. [ 1 ]

  5. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Accumulatio – the emphasis or summary of previously made points or inferences by excessive praise or accusation.; Actio – canon #5 in Cicero's list of rhetorical canons; traditionally linked to oral rhetoric, referring to how a speech is given (including tone of voice and nonverbal gestures, among others).

  6. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    Aristotle also identified three persuasive audience appeals: logos, pathos, and ethos. The five canons of rhetoric , or phases of developing a persuasive speech, were first codified in classical Rome: invention , arrangement , style , memory , and delivery .

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  8. Composition (language) - Wikipedia

    en.wikipedia.org/wiki/Composition_(language)

    Pathos, appeals to emotion, connecting with audience through shared feelings Kairos , appeals to timing, presenting key information at the best moment, typically to persuade or to provoke action Written discourse

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