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2. NUVI - Wikipedia

   en.wikipedia.org/wiki/NUVI

   Nuvi is a software and marketing services company that develops a SaaS customer experience management [broken anchor] (CXM) and social media marketing platform. The Nuvi platform has eight tools: Listen, Plan, Publish, Engage, Analyze, Locate, Review, and Capture.

3. Social CRM - Wikipedia

   en.wikipedia.org/wiki/Social_CRM

   Social customer service: Ownership of social media is shifting away from Marketing and Communication as engagement increasingly relates to inbound customer service-based topics. Rather than social being seen purely as a space for companies to deliver outbound marketing messages, it is the inbound customer queries that allow for meaningful ...

4. HubSpot - Wikipedia

   en.wikipedia.org/wiki/HubSpot

   HubSpot's customer service software, Service Hub ( previously known as Customer Hub ) [55] was announced in 2017, moved out of beta testing in 2018, [56] [57] and received a "refresh" in 2022. The contact center platform provides self-service automation, Twilio telephony , [ 58 ] as well as "sentiment analysis and churn forecasting" and ...

5. Marketing decision support system - Wikipedia

   en.wikipedia.org/wiki/Marketing_decision_support...

   A MKDSS is used to support the software vendors’ planning strategy for marketing products. It can help to identify advantageous levels of pricing, advertising spending, and advertising copy for the firm’s products. [4] This helps determine the firm's marketing mix for product software.

6. Zendesk - Wikipedia

   en.wikipedia.org/wiki/Zendesk

   It provides software-as-a-service products related to customer support, sales, and other customer communications. The company was founded in Copenhagen , Denmark , in 2007. Zendesk raised about $86 million in venture capital investments before going public in 2014.

7. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   CRM systems that track and measure marketing campaigns over multiple networks, tracking customer analysis by customer clicks and sales. Some CRM software is available as a software as a service (SaaS), delivered via the internet and accessed via a web browser instead of being installed on a local computer. Businesses using the software do not ...