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Savage X Fenty is a joint venture between Rihanna and TechStyle Fashion Group. [5] Starting as an online-only brand, the entire pre-launch marketing occurred on Rihanna’s Instagram account. [6] The website launched on May 11, 2018, along with a pop-up shop in Brooklyn, New York, which was open the first two days the brand launched. [7]
Savage X Fenty Show was released on Amazon Prime Video on September 20, 2019. [6] A teaser for Savage X Fenty Show Vol. 2 was released on September 25, 2020, and it premiered on Prime Video on October 2, 2020. [8] [21] A teaser for Savage X Fenty Show Vol. 3 was released on August 26, 2021, and it premiered on Prime Video on September 24, 2021 ...
Rihanna's Savage x Fenty debuted in 2018 and the brand's first (non-televised) fashion show took place during New York Fashion Week that year. The first televised special, Vol. 2, premiered in ...
The singer posted a video to her Savage X Fenty Instagram on Nov. 14, modeling the brand's new Lavish Lace lingerie. She posed in an all-yellow ensemble, including a matching bra and underwear set ...
In March 2020, Fast Company named Savage x Fenty one of the 10 most innovative style companies of 2020, alongside brands such as Madewell and Levi Strauss & Co. [38] In October 2020, Savage x Fenty launched the brand’s first menswear collection with Christian Combs, which debuted at the 2020 Fashion Show during New York Fashion Week. [39]
Savage X Fenty Vol. 4, out now on Amazon Prime Video, is as “wild” as Rihanna promised, literally taking place The post Taraji P. Henson, Marsai Martin and more on the ‘incredible ...
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