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The contact hypothesis has proven to be highly effective in alleviating prejudice directed toward homosexuals. [24] Applying the contact hypothesis to heterosexuals and homosexuals, Herek (1987) found that college students who had pleasant interactions with a homosexual tend to generalize from that experience and accept homosexuals as a group. [25]
The Contact Hypothesis has been supported by decades of research. Thomas Pettigrew and Linda Tropp’s meta-analysis [4] of over 700 independent samples confirms the contact hypothesis for a variety of minority groups and conservatively estimates the average correlation between contact and prejudice as -.215 (N > 250,000, p < .0001).
The imagined contact hypothesis is an extension of the contact hypothesis, a theoretical proposition centred on the psychology of prejudice and prejudice reduction. It was originally developed by Richard J. Crisp and Rhiannon N. Turner and proposes that the mental simulation, or imagining, of a positive social interaction with an outgroup member can lead to increased positive attitudes ...
Evidence in support of Conway's law has been published by a team of Massachusetts Institute of Technology (MIT) and Harvard Business School researchers who, using "the mirroring hypothesis" as an equivalent term for Conway's law, found "strong evidence to support the mirroring hypothesis", and that the "product developed by the loosely-coupled ...
This occurs when there is a breakdown in communication which interlocutors attempt to overcome. [9] One of the participants in a conversation will say something that the other does not understand; the participants will then use various communicative strategies to help the interaction progress. Many different strategies may be employed by ...
Theory can be seen as a way to map the world and make it navigable; communication theory gives us tools to answer empirical, conceptual, or practical communication questions. [1] Communication is defined in both commonsense and specialized ways. Communication theory emphasizes its symbolic and social process aspects as seen from two ...
The theory presented in "Communication Theory as a Field" has become the basis of the book "Theorizing Communication" which Craig co-edited with Heidi Muller, [14] as well as being adopted by several other communication theory textbooks as a new framework for understanding the field of communication theory. [15] [16] [17] [18]
Like speech accommodation theory, communication accommodation theory continues to draw from social psychology, particularly from four main socio-psychology theories: similarity-attraction, social exchange, causal attribution and intergroup distinctiveness. These theories help to explain why speakers seek to converge or diverge from the language ...