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Social media management software (SMMS) is an application program or software that facilitates an organization's ability to successfully engage in social media across different communication channels. SMMS is used to monitor inbound and outbound conversations, support customer interaction, audit or document social marketing initiatives and ...
This is a list of social platforms with at least 100 million monthly active users. [a] The list includes social networks, as well as online forums, photo and video sharing platforms, messaging and VoIP apps.
NodeXL is a (social) network analysis and visualization Add-in for Microsoft Excel written in C#. It integrates into Excel 2010, 2013, 2016, 2019, 2021, 365 and adds undirected and directed graphs as a chart type to the spreadsheet and calculates a core set of network metrics and scores.
For a smaller organization like a startup a compact startup scorecard dashboard tracks important activities across lot of domains ranging from social media to sales. Digital dashboard projects involve business units as the driver and the information technology department as the enabler.
Social media analytics or social media monitoring is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening. It is commonly used by marketers to track online conversations about products and companies.
Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods .
KPI information boards. A performance indicator or key performance indicator (KPI) is a type of performance measurement. [1] KPIs evaluate the success of an organization or of a particular activity (such as projects, programs, products and other initiatives) in which it engages. [2]
Sprout Social, Inc. is a social media management tool that helps brands communicate with customers across social channels, collaborate across teams, and measure the effectiveness of their efforts. Sprout's platform integrates with Twitter , Facebook , LinkedIn , Instagram , Google+ , Zendesk, UserVoice, Feedly , and Google Analytics .
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