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2. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

3. WordPress - Wikipedia

   en.wikipedia.org/wiki/WordPress

   WordPress (WP, or WordPress.org) is a web content management system. It was originally created as a tool to publish blogs but has evolved to support publishing other web content, including more traditional websites, mailing lists , Internet forums , media galleries, membership sites, learning management systems , and online stores .

4. Persistent uniform resource locator - Wikipedia

   en.wikipedia.org/wiki/Persistent_uniform...

   PURLs allow third party control over both URL resolution and resource metadata provision. A URL is simply an address of a resource on the World Wide Web. A Persistent URL is an address on the World Wide Web that causes a redirection to another Web resource. If a Web resource changes location (and hence URL), a PURL pointing to it can be updated.

5. Clean URL - Wikipedia

   en.wikipedia.org/wiki/Clean_URL

   A URL will often comprise a path, script name, and query string.The query string parameters dictate the content to show on the page, and frequently include information opaque or irrelevant to users—such as internal numeric identifiers for values in a database, illegibly encoded data, session IDs, implementation details, and so on.

6. Well-known URI - Wikipedia

   en.wikipedia.org/wiki/Well-known_URI

   Well-known URIs are Uniform Resource Identifiers defined by the IETF in RFC 8615. [1] They are URL path prefixes that start with /.well-known/.This implementation is in response to the common expectation for web-based protocols to require certain services or information be available at URLs consistent across servers, regardless of the way URL paths are organized on a particular host.

7. Comparison of Internet forum software - Wikipedia

   en.wikipedia.org/wiki/Comparison_of_Internet...

   A user-unfriendly URL may contain cryptic parameters, numeric IDs, or file type extensions (e.g. .php) that do not matter to the user and could change if the forum is reimplemented using a different programming language. User-friendly URLs are easy to remember and to type, and may enhance search engine optimization (SEO).