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Location of Germany. Germany is a federal parliamentary republic in central-western Europe. Germany has the world's 3rd largest economy by nominal GDP, and the 5th largest by PPP. As a global leader in several industrial and technological sectors, it is both the world's third-largest exporter and importer of goods.
Simon postulates that Germany's strong exports are supported by a large number of midsize firms. These smaller companies are normally known only in their market by their customers and suppliers, and are relatively unknown to the wider public. When these companies are very successful on the international markets they are hidden champions.
Representation of the supporting role of the Mittelstand in Walter Wilhelms German: „Mission des Mittelstandes" (Mission of the Mittelstand, 1925). Mittelstand (German: [ˈmɪtl̩ˌʃtant] ⓘ; composed of the words "Mittel" for middle and "Stand" for class) commonly refers to a group of stable business enterprises in Germany, Austria and Switzerland that have proved successful in enduring ...
AVM, acronym for Audio Visual Marketing, is a consumer electronics company founded in 1986 in Berlin, Germany. The company produces communications, networking devices such as DSL, ISDN, Wireless and VoIP products. It had sales of €620 million in 2022 with 880 employees achieving an estimated profit between €80 and €90 million. [1]
GfK (originally GfK-Nürnberg Gesellschaft für Konsumforschung e.V., 'Nuremberg Society for Consumer Research') is the largest German market research company. It provides data and intelligence to the consumer goods industry and is headquartered in Nuremberg, Germany. The company is a subsidiary of NIQ.
Consumer-to-business marketing or C2B marketing is a business model where the end consumers create products and services which are consumed by businesses and organizations. It is diametrically opposed to the popular concept of B2C or Business- to- Consumer where the companies make goods and services available to the end consumers.
The SDAX (German abbreviation for Small-Cap-deutsche Aktienindex) is a stock market index composed of 70 small and medium-sized companies in Germany. These so-called 'small caps' rank directly below the MDAX (mid-cap) shares in terms of order book volume and market capitalization. They are thus the 91st–160th largest publicly traded companies ...
The Edeka Group is the largest German supermarket corporation as of 2017, holding a market share of 25.3%. [2] Founded in 1907, it currently consists of several co-operatives of independent supermarkets, all operating under the umbrella organisation Edeka Zentrale AG & Co KG, with headquarters in Hamburg.