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New and Improved: The Story of Mass Marketing in America (1990) [3] Giants of Enterprise (2001) The Watson Dynasty: The Fiery Reign and Troubled Legacy of IBM's Founding Father and Son (2003) [4] Andy Grove: The Life and Times of an American (2007) [5] [6] [7] Denial: Why Business Leaders Fail to Look Facts in the Face---And What to Do about It ...
Marketing historians such as Eric Shaw and Barton A. Weitz point to the publication of Wroe Alderson's book, Marketing Behavior and Executive Action (1957), as a break-point in the history of marketing thought, [121] moving from the macro functions-institutions-commodities approach to a micromarketing management paradigm.
Petra Mayer (November 30, 1974 – November 13, 2021) was an American book review editor and journalist. She was a book editor at NPR, working in the Culture section, and was known for her coverage of San Diego Comic-Con and organizing an interactive book recommendation guide called Book Concierge.
All Things Considered (ATC) is the flagship news program on the American network National Public Radio (NPR). It was the first news program on NPR, premiering on May 3, 1971. It is broadcast live on NPR affiliated stations in the United States, and worldwide through several different outlets, formerly including the NPR Berlin station in Germany ...
The organization's legal name is National Public Radio and its trademarked brand is NPR; it is known by both names. [11] In June 2010, the organization announced that it was "making a conscious effort to consistently refer to ourselves as NPR on-air and online" because NPR is the common name for the organization and its radio hosts have used the tag line "This ... is NPR" for many years. [11]
NPR has suspended the senior business editor who penned a scathing online essay claiming the radio network had “lost America’s trust” by embracing a “progressive worldview,” prompting ...
Marketplace is an American radio program that focuses on business, the economy, and events that influence them. The program was first broadcast on January 2, 1989. Hosted by Kai Ryssdal since 2005, the show is produced and distributed by American Public Media.
Corrigan is The Nicky and Jamie Grant Distinguished Professor of the Practice in Literary Criticism at Georgetown University [4] where she began teaching in 1989. [1] Her specialist subjects include the work of F. Scott Fitzgerald, the literature of New York City, Public Intellectuals in America, American Detective Fiction and Contemporary Literature.