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Jordache Enterprises, Inc. (/ ˈ dʒ ɔːr d æ ʃ /) is an American clothing company that markets apparel, including shirts, jeans, and outerwear. [1] The brand is known for its designer jeans that were popular in the late 1970s and early 1980s. Since the 2000s, Jordache has also diversified into real estate in the United States and other ...
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In 1983, Jordache, a rival apparel company, bought out the Maurice Sasson brand name and appointed Maurice Sasson as president and chief designer of Jordache's new brand, Bronco Jeans. Maurice Sasson left Sasson Jeans during an era in which Sasson Jeans also faced a lawsuit in court from the Vidal Sassoon hair products brand, in which Vidal ...
Jordache jeans — called "one of the brands that defined the '80s" by NPR, were found in the Rollback section of Walmart as recently as 2018 but made a dramatic return at the 2019 New York ...
In future commercials, Brooke Shields was promoted in the Jordache ads serving as the company's in-house model. [8] The Crizoe jingle was utilized by Jordache Enterprises for almost 10 years in their advertising campaigns and is said to have spawned the designer jeans boom of the 1980s. In 1979, Jordache had $72 million in sales. [9]
The 19-story, limestone-clad building dates to 1963 and boasts plenty of pedigree: Vice President Nelson Rockefeller once lived there, and billionaire Ralph Nakash, who created the Jordache jeans ...
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