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  2. Marketing information system - Wikipedia

    en.wikipedia.org/wiki/Marketing_information_system

    "Nevertheless, the collection of marketing information should obey a high-frequent manner due to the rapid change in the external market." The possible risks the business may face if they disobey the manner according to Bhasin are: [11] Opportunities may be missed. There may be a lack of awareness of environmental changes and competitors' actions.

  3. Market intelligence - Wikipedia

    en.wikipedia.org/wiki/Market_intelligence

    Market intelligence (MI) is gathering and analyzing information relevant to a company's market - trends, competitor and customer (existing, lost and targeted) monitoring. [1] It is a subtype of competitive intelligence (CI), which is data and information gathered by companies that provide continuous insight into market trends such as ...

  4. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    For example, a business plan for a non-profit might discuss the fit between the business plan and the organization's mission. Banks are quite concerned about defaults, so a business plan for a bank loan will build a convincing case for the organization's ability to repay the loan.

  5. Core business - Wikipedia

    en.wikipedia.org/wiki/Core_business

    The core business of an organization is an idealized construct intended to express that organization's "main" or "essential" activity.. Core business process means that a business's success depends not only on how well each department performs its work, but also on how well the company manages to coordinate departmental activities to conduct the core business process, which is;

  6. Data collection - Wikipedia

    en.wikipedia.org/wiki/Data_collection

    Data collection or data gathering is the process of gathering and measuring information on targeted variables in an established system, which then enables one to answer relevant questions and evaluate outcomes. Data collection is a research component in all study fields, including physical and social sciences, humanities, [2] and business ...

  7. Business development - Wikipedia

    en.wikipedia.org/wiki/Business_development

    Business development entails tasks and processes to develop and implement growth opportunities within and between organizations. [1] It is a subset of the fields of business, commerce and organizational theory. Business development is the creation of long-term value for an organization from customers, markets, and relationships. [2]

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  9. Business process - Wikipedia

    en.wikipedia.org/wiki/Business_process

    The 1970s and 1980s saw the development of data-driven approaches as data storage and retrieval technologies improved. Data modeling, rather than process modeling was the starting point for building an information system. Business processes had to adapt to information technology because process modeling was neglected.

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