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A public relations officer (PRO) or chief communications officer (CCO) or corporate communications officer is a C-suite level officer responsible for communications, public relations, and/or public affairs in an organization. Typically, the CCO of a corporation reports to the chief executive officer (CEO). The CCO may hold an academic degree in ...
The APR credential was established in 1964 as a certification program sponsored by the Public Relations Society of America (PRSA). [1] The PRSA continued to manage the program until 1998 when the Universal Accreditation Board - consisting of approximately 25 representatives from nine major PR professional societies — was formed as part of an effort to make the credential an industry-wide ...
A communications manager, sometimes called public relations manager or pr manager, is a person entrusted with the management (planning, implementation and controlling) of strategic, goal-oriented communication processes between organizations (companies, associations, authorities, NGOs, etc.) and their respective stakeholders.
The MPA program is a higher professional degree and a postgraduate degree for the public sector and it prepares individuals to serve as managers, executives and policy analysts in the executive arm of local, state/provincial, and federal/national government, and increasingly in non-governmental organization (NGO) and nonprofit sectors; it places a focus on the practices of executive ...
Negative public relations, also called dark public relations (DPR), 'black hat PR' and in some earlier writing "Black PR", is a process of destroying the target's reputation and/or corporate identity. The objective in DPR is to discredit someone else, who may pose a threat to the client's business or be a political rival.
Public policy schools offer a wide range of public policy degrees.At the undergraduate level, universities, especially research-intensive universities may offer a Bachelor of Arts or Bachelor of Science degree with majors or concentrations in public policy, public administration, political science, international relations, policy studies or any other differently named but content-wise ...
The Certified Public Manager (CPM) is a United States professional designation established in 1979 for the purpose of improving performance and advancing best practice standards for public sector managers. The CPM is a comprehensive management development program based upon a selected set of competencies. The CPM is awarded upon completion of a ...
The master of public policy (MPP) is one of several public policy degrees. An MPP is a master's-level professional degree that provides training in policy analysis and program evaluation at public policy schools. The MPP program places a focus on the systematic analysis of issues related to public policy and the decision processes associated ...
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