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Corporate identity is the set of multi-sensory elements that marketers employ to communicate a visual statement about the brand to consumers. [ 2] These multi-sensory elements include but are not limited to company name, logo, slogan, buildings, décor, uniforms, company colors and in some cases, even the physical appearance of customer-facing ...
A trademark is a symbol, word, or words legally registered or established by use as representing a company, product or service. [1] [2] Unregistered trademarks can instead be marked with the trademark symbol, ™, while unregistered service marks are marked with the service mark symbol, ℠.
The first Wikipedia logo. In January 2001, Jimmy Wales used the flag of the United States as a placeholder logo for Wikipedia's UseModWiki instance. [ 4 ] Wikipedia's first true logo was an image originally submitted by Bjørn Smestad – under the username Bjornsm – for a Nupedia logo competition which took place in 2000. [ 5 ]
Lacoste S.A. is a French luxury sports fashion company, founded in 1933 by tennis player René Lacoste, and entrepreneur André Gillier. It sells clothing, footwear, sportswear, eyewear, leather goods, perfume, towels and watches. The company can be recognised by its green Crocodile logo. [ 5] René Lacoste, the company's founder, was first ...
Rob Janoff is an American graphic designer of corporate logos and identities, printed advertisements and television commercials. He is perhaps best known for creating the Apple logo. [ 1] In 1977, Janoff worked for Regis McKenna as an art director and was tasked to design the logo for Steve Jobs of Apple Computer, creating an apple with a bite ...
A brand is a name, term, design, ... name: the word or words used to identify a company, product, service, or concept; logo: the visual trademark that identifies a brand;
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