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Cricket is the most popular spectator sport; it generates the highest television viewership, with the Indian Premier League (IPL) being the most-followed league in the country. Football has also gained popularity, [ 3 ] [ b ] with the Indian Super League (ISL) being the highest level of domestic football, and the national team winning multiple ...
Though the Apollo 11 Moon landing is the most watched television event in American history, it is considered a news event, meaning that CBS and Nickelodeon's live telecast of Super Bowl LVIII in 2024 holds the record for the largest average viewership of any live network U.S. television broadcast, with 123.7 million viewers.
Star Sports is a major broadcaster of cricket in India, holding the pay television rights to domestic national team matches, the Indian Premier League, and International Cricket Council (ICC) tournaments. Streaming rights to many Star Sports properties are held in India by sister streaming service Disney+ Hotstar.
Total cumulative global audience of 177 million was recorded, with live television viewership of 130.6 million across 89 countries. [81] India contributed most of the audience with Star Sports and national broadcaster Doordarshan accounting for 94.6% consumption. [82]
Extraaa Innings T20 (also popularly called 'Extra Innings') is a cricket based show telecast in between match sessions during the Indian Premier League (IPL) that covered match analysis and expert opinions from commentators, retired players and other experts in the sport. In any typical match, the show took place with a pre-match analysis ...
This was demonstrated by low attendance and television ratings. According to TAM Media Research, it drew an average television ratings point of 1.06, much lower than the 4.1 achieved by the 2009 Indian Premier League. Low viewership led to Bharti Airtel ending its five-year sponsorship deal after two years. [21]
The 2023 Indian Premier League final set a new record for concurrent viewership of a streaming broadcast; JioCinema reported that the match peaked at 32 million concurrent viewers (beating a record set during the 2019 Cricket World Cup by Hotstar) and was seen by over 120 million unique viewers. [75] [76]
The Celebrity Cricket League (CCL) is an exhibition men's cricket league in India. It consists of eight teams of film actors from different film industries of Indian cinema. The league commenced in 2011. [1] [2] Salman Khan is the brand ambassador for Celebrity Cricket League from 2011 for all seasons. The CCL teams use various venues for their ...