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"The keratin treatment can last up to 3 to 5 months," says Jarvis. The reason it lasts this long is to give the chemicals enough time to penetrate the hair shaft and work, says Dr. Chacon.
Hair straightening is a hair styling technique used since the 1890s involving the flattening and straightening of hair in order to give it a smooth, streamlined, and sleek appearance. [1] It became very popular during the 1950s among black males and females of all races.
The technique has many variations and is known by several other names and brands, including Brazilian Blowout, Breezilian straightening, Brazilian Keratin Treatment, BKT, and Keratin Cure. [citation needed] It is called Escova Progressiva in Brazil and Alisado brasileiro in Portugal. The original formulation included formaldehyde H 2 CO or ...
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As of December 2015, there are more than 2,000 retail clinics located in 41 states and Washington, DC in the United States. [2] Retail clinics are staffed by physician assistants or nurse practitioners and most are open seven days a week – twelve hours a day during the workweek and eight hours a day on the weekend. [3]
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