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A community is "a body of people or things viewed collectively". [1] According to Steven Brintgregates of people who share common activities and/or beliefs and who are bound together principally by relations of affect, loyalty, common values, and/or personal concern – i.e., interest in the personalities and life events of one another".
The sociology of the Internet in the stricter sense concerns the analysis of online communities (e.g. as found in newsgroups), virtual communities and virtual worlds, organizational change catalyzed through new media such as the Internet, and social change at-large in the transformation from industrial to informational society (or to ...
Although these previous examples only show a few of the positive aspects of technology in society, there are negative side effects as well. [6] Within this virtual realm, social media platforms such as Instagram , Facebook , and Snapchat have altered the way Generation Y culture is understanding the world and thus how they view themselves.
Whether a media message has an effect on any of its audience members is contingent on many factors, including audience demographics and psychological characteristics. These effects can be positive or negative, abrupt or gradual, short-term or long-lasting. Not all effects result in change; some media messages reinforce an existing belief.
Internet culture is a quasi-underground culture developed and maintained among frequent and active users of the Internet (also known as netizens) who primarily communicate with one another as members of online communities; that is, a culture whose influence is "mediated by computer screens" and information communication technology, [1]: 63 specifically the Internet.
Social networking sites such as Facebook and Twitter, instant messaging and email are prime examples of the Network Society at work. These web services allow people all over the world to communicate through digital means without face-to-face contact. This demonstrates how the ideas of society changing will affect the persons we communicate over ...
The traditional, offline public sphere has been criticized for not being as inclusive in practice as it is in theory. [27] For example, Feminist scholars like Nancy Fraser have argued that the public sphere has historically not been as open or accessible to disadvantaged or marginalized groups in a society, such as women or people of color; therefore, such groups are forced to form their own ...
In this way, social shaping theorists conceive the relationship between technology and society as one of 'mutual shaping'. Some versions of this theory state that technology affects society by affordances, constraints, preconditions, and unintended consequences (Baym, 2015). Affordance is the idea that technology makes specific tasks easier in ...