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  2. Mimoplastic art - Wikipedia

    en.wikipedia.org/wiki/Mimoplastic_art

    Mimoplastic art (also known as attitudes) is a performance art genre depicting works of art by use of mime, especially gestures and draping. Mimoplastic "attitude" is differentiated from the tableau vivant by its imitation of classical sculpture. [1] The genre depicted works of art, particularly classical subjects. [2]

  3. Impression (online media) - Wikipedia

    en.wikipedia.org/wiki/Impression_(online_media)

    A movement is underway to move from the current standard of served impressions, to a new standard of viewable impressions. [5] [6] [7] The Interactive Advertising Bureau (IAB), Association of National Advertisers (ANA), and the American Association of Advertising Agencies (4A’s) have joined forces in an initiative called 3MS (Making Measurement Make Sense), with the purpose of better ...

  4. Effectiveness - Wikipedia

    en.wikipedia.org/wiki/Effectiveness

    Other synonyms for effectiveness include: clout, capability, success, weight, performance. [13] Antonyms for effectiveness include: uselessness, ineffectiveness. [13] Simply stated, effective means achieving an effect, and efficient means getting a task or job done it with little waste.

  5. Performance-based advertising - Wikipedia

    en.wikipedia.org/wiki/Performance-based_advertising

    There are four common pricing models used in the online performance advertising market. CPM (cost-per-mille, or cost-per-thousand) Pricing models charge advertisers for impressions, i.e. the number of times people view an advertisement. Display advertising is commonly sold on a CPM pricing model. The problem with CPM advertising is that ...

  6. Halo effect - Wikipedia

    en.wikipedia.org/wiki/Halo_effect

    The gap was larger on the poor essay: the attractive author received an average of 5.2, the control a 4.7, and the unattractive author a 2.7, suggesting male readers are generally more willing to give physically attractive females the benefit of the doubt when performance is below standard than those not considered attractive.

  7. Artist's impression - Wikipedia

    en.wikipedia.org/wiki/Artist's_impression

    Artist's impressions are often created to represent concepts and objects that cannot be seen by the naked eye; that are very big, very small, in the past, in the future, fictional, or otherwise abstract. For example, in architecture, artists' impressions are used to showcase the design of planned buildings and associated landscape. [1]

  8. Performance appraisal - Wikipedia

    en.wikipedia.org/wiki/Performance_appraisal

    Example: During an evaluation the manager gives a higher score due to the initial impressions the employee made during their first few weeks, and is overlooking recent performance issues. Solution: When the manager has to make a decision, it is better not to do it according to what he or she remembers, but should be based on all the relevant ...

  9. Synonym - Wikipedia

    en.wikipedia.org/wiki/Synonym

    Synonym list in cuneiform on a clay tablet, Neo-Assyrian period [1] A synonym is a word, morpheme, or phrase that means precisely or nearly the same as another word, morpheme, or phrase in a given language. [2] For example, in the English language, the words begin, start, commence, and initiate are all synonyms of one another: they are ...