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  2. Princess Elizabeth and Philip Mountbatten's wedding cakes

    en.wikipedia.org/wiki/Princess_Elizabeth_and...

    Princess Elizabeth and Philip Mountbatten were offered many cakes from well-wishers around the world [1] for their wedding on 20 November 1947. Of these they accepted 12. [2] [3] The principal, ‘official’ cake, served at the wedding breakfast, was baked by the Scottish biscuit maker, McVitie and Price.

  3. Wedding cake - Wikipedia

    en.wikipedia.org/wiki/Wedding_cake

    A wedding cake is the traditional cake served at wedding receptions following dinner. In some parts of England , the wedding cake is served at a wedding breakfast ; the 'wedding breakfast' does not mean the meal will be held in the morning, but at a time following the ceremony on the same day.

  4. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Pricing strategies and tactics vary from company to company, and also differ across countries, cultures, industries and over time, with the maturing of industries and markets and changes in wider economic conditions. [2] Pricing strategies determine the price companies set for their products. The price can be set to maximize profitability for ...

  5. Van Westendorp's Price Sensitivity Meter - Wikipedia

    en.wikipedia.org/wiki/Van_Westendorp's_Price...

    Price Sensitivity Meter (van Westendorp) The Price Sensitivity Meter (PSM) is a market technique for determining consumer price preferences. It was introduced in 1976 by Dutch economist Peter van Westendorp. The technique has been used by a wide variety of researchers in the market research industry. It historically has been promoted by many ...

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  7. List of cakes - Wikipedia

    en.wikipedia.org/wiki/List_of_cakes

    A biscuit-sized cake introduced by McVitie and Price in 1927 and named after Jaffa oranges. The most common forms of Jaffa Cakes are circular, 2.5 inches (64 mm) in diameter and have three layers: a Genoise sponge base, a layer of orange flavored jelly, and a coating of chocolate.

  8. Pricing - Wikipedia

    en.wikipedia.org/wiki/Pricing

    Pricing is the process whereby a business sets and displays the price at which it will sell its products and services and may be part of the business's marketing plan.In setting prices, the business will take into account the price at which it could acquire the goods, the manufacturing cost, the marketplace, competition, market condition, brand, and quality of the product.

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