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  2. Five Key Words that Can Help Land the Job - AOL

    www.aol.com/news/2010-08-10-interview-key-words.html

    An interview is a competition.How do you win?You have to sell yourself as effectively as possible. An important component of that sales pitch is the implementation of a few key words that will ...

  3. Monroe's motivated sequence - Wikipedia

    en.wikipedia.org/wiki/Monroe's_motivated_sequence

    Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.

  4. Sales presentation - Wikipedia

    en.wikipedia.org/wiki/Sales_presentation

    A sales pitch is essentially designed to be either an introduction of a product or service to an audience who knows nothing about it, or a descriptive expansion of a product or service that an audience has already expressed interest in. Sales professionals prepare and give a sales pitch, which can be either formal or informal, and might be ...

  5. Purple Cow: Transform Your Business by Being Remarkable

    en.wikipedia.org/wiki/Purple_Cow:_Transform_Your...

    The book consists of general concepts interspersed with examples. The argument starts with the presumption that advertising is less effective than it has been, and that the only way now to gain attention in a market is to not only market a product in a remarkable manner, but also to have a remarkable product to market.

  6. 53 words to describe yourself in an interview and on your resume

    www.aol.com/53-words-describe-yourself-interview...

    Words to describe yourself during an interview “The best words to use are those that are authentic and true to yourself,” Herz said. So, it's probably not a good idea to have buzzwords at the ...

  7. Ban these 3 weak words to instantly become more persuasive - AOL

    www.aol.com/article/2016/05/04/ban-these-3-weak...

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  8. Situation, task, action, result - Wikipedia

    en.wikipedia.org/wiki/Situation,_task,_action...

    Job interview candidates who describe a “Target” they set themselves instead of an externally imposed “Task” emphasize their own intrinsic motivation to perform and to develop their performance. Action: What did you do? The interviewer will be looking for information on what you did, why you did it and what the alternatives were.

  9. Call to action (marketing) - Wikipedia

    en.wikipedia.org/wiki/Call_to_action_(marketing)

    Call to action (CTA) is a marketing term for any text designed to prompt an immediate response or encourage an immediate sale.A CTA most often refers to the use of words or phrases that can be incorporated into sales scripts, advertising messages, or web pages, which compel an audience to act in a specific way.