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  2. Multi-step flow theory - Wikipedia

    en.wikipedia.org/wiki/Multi-step_flow_theory

    This media influence theory shows that information dissemination is a social occurrence, which may explain why certain media campaigns do not alter audiences’ attitudes. An important factor of the multi-step flow theory is how the social influence is modified. Information is affected by the social norms of each new community group that it ...

  3. Control theory (sociology) - Wikipedia

    en.wikipedia.org/wiki/Control_theory_(sociology)

    Control theory diagram [1] Control theory in sociology is the idea that two control systems—inner controls and outer controls—work against our tendencies to deviate. Control theory can either be classified as centralized or decentralized. Decentralized control is considered market control. Centralized control is considered bureaucratic control.

  4. Tipping point (sociology) - Wikipedia

    en.wikipedia.org/wiki/Tipping_point_(sociology)

    In control theory, the concept of positive feedback describes the same phenomenon, with the problem of balancing an inverted pendulum being the classic embodiment. The concept has also been applied to the popular acceptance of new technologies, for example being used to explain the success of VHS over Betamax .

  5. Multimethodology - Wikipedia

    en.wikipedia.org/wiki/Multimethodology

    Multimethodology or multimethod research includes the use of more than one method of data collection or research in a research study or set of related studies.Mixed methods research is more specific in that it includes the mixing of qualitative and quantitative data, methods, methodologies, and/or paradigms in a research study or set of related studies.

  6. Pump-jet - Wikipedia

    en.wikipedia.org/wiki/Pump-jet

    A pump-jet, hydrojet, or water jet is a marine system that produces a jet of water for propulsion. The mechanical arrangement may be a ducted propeller (axial-flow pump), a centrifugal pump, or a mixed flow pump which is a combination of both centrifugal and axial designs. The design also incorporates an intake to provide water to the pump and ...

  7. Multiphase flow - Wikipedia

    en.wikipedia.org/wiki/Multiphase_flow

    Sketch of multiphase flow in an oil pipe, where the continuous phase is the liquid (blue) carrying smaller particles. Gas (white) and oil particles (black) are in a disperse phase. In fluid mechanics, multiphase flow is the simultaneous flow of materials with two or more thermodynamic phases. [1]

  8. Social network - Wikipedia

    en.wikipedia.org/wiki/Social_network

    Social networks and the analysis of them is an inherently interdisciplinary academic field which emerged from social psychology, sociology, statistics, and graph theory. Georg Simmel authored early structural theories in sociology emphasizing the dynamics of triads and "web of group affiliations". [ 2 ]

  9. Role theory - Wikipedia

    en.wikipedia.org/wiki/Role_theory

    Role theory is a concept in sociology and in social psychology that considers most of everyday activity to be the acting-out of socially defined categories (e.g., mother, manager, teacher). Each role is a set of rights, duties, expectations, norms, and behaviors that a person has to face and fulfill. [ 1 ]