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In psychology and sociology, the Thurstone scale was the first formal technique to measure an attitude. It was developed by Louis Leon Thurstone in 1928, originally as a means of measuring attitudes towards religion. Today it is used to measure attitudes towards a wide variety of issues.
A personality test is a method of assessing human personality constructs.Most personality assessment instruments (despite being loosely referred to as "personality tests") are in fact introspective (i.e., subjective) self-report questionnaire (Q-data, in terms of LOTS data) measures or reports from life records (L-data) such as rating scales.
The Rosenberg self-esteem scale (RSES), developed by the sociologist Morris Rosenberg, [1] is a self-esteem measure widely used in social science research. It uses a scale of 0–30, where a score less than 15 may indicate problematic low self-esteem. [2]
From its first inclusion in 1964, "feeling thermometer scales have been quite popular to measure attitudes towards politicians, groups, and public figures," [9] thereby allowing for an expansion of the tool to reach wider audiences. Throughout the survey, participants are asked a variety of questions that aim to determine public opinions about ...
The values scale outlined six major value types: theoretical (discovery of truth), economic (what is most useful), aesthetic (form, beauty, and harmony), social (seeking love of people), political (power), and religious (unity). Forty years after the study's publishing in 1960, it was the third most-cited non-projective personality measure. [4]
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A separate SDR measure must be administered together with the primary measure (test or interview) aimed at the subject matter of the research/investigation. The key assumption is that respondents who answer in a socially desirable manner on that scale are also responding desirably to all self-reports throughout the study.
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related to: how to measure your attitude in life interview