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The first Great American Smokeout was held in San Francisco's Union Square on November 16, 1977. [2] The event evolved from a series of smaller-scale initiatives. In 1970, in Randolph, Massachusetts , Arthur P. Mullaney suggested people give up cigarettes for a day and donate the money to a local high school.
Let the Great American Smokeout event on Nov. 17 help provide a stimulus to start your journey toward a smoke-free life.
About 34 million American adults still smoke cigarettes, and smoking remains the single largest preventable cause of death and illness in the world. Kick the tobacco habit for good with support ...
The Great American Smokeout on Nov. 17 is an opportunity for smokers to make a plan to quit smoking. Or even to quit smoking just on that day.
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As part of a public relations and marketing strategy to compare the empathy of Big Tobacco to the nobility of the Nobel Peace Prize, advertising executive Merwin Wren convinces the Valiant Tobacco Company to propose a challenge: a tax-free check for $25,000,000 ($207.7 million today) to any city or town in America that can stop smoking, going cold turkey, for thirty days.
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