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  2. Aesthetic–usability effect - Wikipedia

    en.wikipedia.org/wiki/Aesthetic–usability_effect

    The aesthetics factor was manipulated by differing in terms of color combination, visual layout, and text font, which determine the level of aesthetics. [2] According to the study by Hall and Hanna, users perceived websites with white–black and black–white color combinations as less pleasing and stimulating than ones with non-grayscale color combinations.

  3. Rule of thirds - Wikipedia

    en.wikipedia.org/wiki/Rule_of_thirds

    The rule of thirds is applied by aligning a subject with the guide lines and their intersection points, placing the horizon on the top or bottom line, or allowing linear features in the image to flow from section to section.

  4. Processing fluency theory of aesthetic pleasure - Wikipedia

    en.wikipedia.org/wiki/Processing_fluency_theory...

    The processing fluency theory of aesthetic pleasure emphasizes the interaction between the viewer and an object in that it integrates theories and a wide range of empirical evidence that focus on effects of objective stimulus attributes on perceived beauty [5] with those that emphasize the role of experience, for example by invoking ...

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  6. Everyday Aesthetics - Wikipedia

    en.wikipedia.org/wiki/Everyday_Aesthetics

    The neglect of aesthetic theory to consider the role of sensibility in everyday life was first pointed out by Katya Mandoki who in 1994 coined the word Prosaics [4] (drawing a distinction from Aristotle’s Poetics [5] focused on art) to denote a sub-discipline that would specifically inquire the aesthetics involved in daily activities emphasizing the styles and forms of expression in face-to ...

  7. Claus Pias - Wikipedia

    en.wikipedia.org/wiki/Claus_Pias

    History and Aesthetics" at Free University, Berlin. In 2017 he was Visiting Professor at Princeton University . [ 4 ] He is also a member of the Graduate Schools "Loose Connections: Collectivity at the intersection of digital and urban space" in Hamburg and "Cultures of Critique" in Lueneburg.

  8. Argument from beauty - Wikipedia

    en.wikipedia.org/wiki/Argument_from_beauty

    The argument from beauty (also the aesthetic argument) is an argument for the existence of a realm of immaterial ideas or, most commonly, for the existence of God, that roughly states that the evident beauty in nature, art and music and even in more abstract areas like the elegance of the laws of physics or the elegant laws of mathematics is evidence of a creator deity who has arranged these ...

  9. Multimodality - Wikipedia

    en.wikipedia.org/wiki/Multimodality

    Another example is Prezi. Often likened to Microsoft PowerPoint, Prezi is a cloud-based presentation application that allows users to create text, embed video, and make visually aesthetic projects. Prezi's presentations zoom the eye in, out, up and down to create a multi-dimensional appeal.

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